Breaking the circle

How to block managers subconsciously change? Arend Ardon wrote a book about: "Break the circle!’. Because there are hundreds of books annually for managers appear, we were approached with requests to make a video where the writer could make it on the Internet through social media.

We chose to leave Arend talks continue Cees Grimbergen, known around 10. The result is a short, personal interview about the book and the motives of the author.

The video was via social media channels of the writer spread and quickly picked up by the press, who wrote reviews on. The book ended up in the top 10 the best-selling management books.